Season 6

Factors to Consider while Switching Marketing from Offline to Online

Switching marketing from offline to online? There are many factors to consider but it gets easier if you know your audience inside-out.

How to Approach Marketing for a Niche Audience?

The trait of a successful business serving a niche audience is being a specialist that caters to a specific group of people.

What are the different stages of customer awareness for a Business?

Customer awareness is a crucial concept for any business. Let’s look at the different stages of customer awareness you need to know.

How to Market your product or service when your Buyers are not the Users?

When the buyers and users are not the same, the key is to find a strategy to keep a balance between both parties and keep them aligned!

5 Reasons Why Seeking Customer Feedback is Important for a Small Business

Let’s dive deep into what happens when you start validating the viability of your product or service through customer feedback.

Why WhatsApp Marketing is a boon for Small Businesses?

A quick and handy communication tool is a must to have for communication & transactions with your audience.

What is a USP and why every Entrepreneur MUST have one?

If you don’t have a defined USP, you’ll have a hard time convincing your ideal customers as to why should be buying your product, that's the

Entrepreneurial Marketing – Everything you need to know!

Entrepreneurs are driven by their vision, the strong desire to attain something. Let's see things they do differently to keep going.