How to grow your business online
Your website is a gold mine of information about your customers!
Traffic data of your website gives you a very clear idea of whether your business is reaching the right people or not. But how do you get this data?
Google Analytics is a free tool to get data about your website. It tracks the user's activity on your website. You can see which locations your users came from, what time of the day and how did they hear about you. After they come to your website, you can see which pages they saw, how much time they spent on it and where did they go from there.
In this free guide, I explain where to find that data and how to use it to make business decisions.
Digital Marketing Strategist
In this free guide I explain important aspects such as
sources of traffic
website search terms
Know your data
Use your data
This guide will give you specific actions to improve your website's marketing performance with data from website analytics. I use real-world examples to explain how to derive a marketing strategy from that.
What people are saying
Hi Pallavi, I have gone through your e-book and I must say it is very helpful in understanding website analytics for marketing purposes. Keep 'em coming!
I had the opportunity to read through your book, you have not only explained the kind of analysis which can be performed but also what actions can be performed based on insight generated! Insightful and informative.