Every entrepreneur deal with challenges unique to their industry or company type. However, there are some common challenges that every entrepreneur will face: gaining experience in their field, having enough capital for their project, and managing time wisely, among other things.
Entrepreneurship is not just about starting your own company; it's about identifying opportunities to solve problems for people in your community.
That's when collaborations and influencer marketing comes into play.
In the second episode of Unboxing Entrepreneurship, I was joined by Diksha Jain. She is a Book Lover, Chai Addict, and a mother to two babies - Maanit & ALT Retail.
She shares how she uses influencer marketing and Instagram to increase her credibility!
We talk about how staying motivated as an entrepreneur is challenging and what drives it.
Then, Diksha gives insights into how she approaches influencer marketing on Instagram.
We discuss the approach that kid's products or service companies can take towards influencer marketing.
Diksha talks about overcoming the self-censoring that we tend to do before approaching someone.
To know more about this, watch the full video here.
Stay tuned for more episodes in the coming weeks!
Want to brainstorm a marketing strategy to grow your business? Book a free consultation with me here.