Unboxing Entrepreneurship- Establishing credibility through content marketing.

We welcome our eleventh guest, Sima Mehta, to the ‘Unboxing Entrepreneurship.’

We talked about how establish credibility through content marketing

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Here are some interesting time stamps you can listen to:

0:00 Introduction to our guest

1:42 We talk about a content marketing pillar started by Sima and her co-founder and how it has helped the business.

5:22 Sima talks about her experience as a content creator and how she has evolved.

10:24 We talk about creating content for different audiences.

14:38 Sima talks about a pivotal moment in her content creation journey.

22:48 We talk about the importance of diversification in an entrepreneur's journey.