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Unboxing Entrepreneurship- PR on a budget

We welcome our fourteenth guest, Santhosh Subramanium, to ‘Unboxing Entrepreneurship.’

We talked about the importance of PR on a budget.

Here are some interesting time stamps you can listen to:

0:00 Introduction

1:03 We talk about Santosh’s startup- Bambaram

7:04 Santosh talks about his marketing journey in the first 5 years and how he knew what worked for him.

13:25 Importance of having a wow factor in your product when your start-up is not funded. The product needs to create magic.

14:40 Print media is still the most credible thing.

17:23 There is no loss in reaching out to journalists to discuss your product/service.

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