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Marketing mistake 1: Difference between sales and marketing
It is important to grasp the difference between sales and marketing as they are not the same.
Nov 19, 20214 min read
How to market your business as a first-time entrepreneur
I’ll be sharing the learning from my entrepreneurship journey so that you understand how to market your business.
Nov 12, 20214 min read
Using LinkedIn for B2B marketing
LinkedIn is a great tool to make professional connections. But have you tried cold outreach through LinkedIn?
Aug 31, 20214 min read
The biggest networking opportunity is lying in your inbox!
Email is an easy way to reach out to new prospects. But sending a cold email to someone can require a little practice.
Aug 24, 20214 min read
Networking in marketing to grow your business
Networking is about interacting with people and engaging them for mutual benefit.
Jul 20, 20213 min read
Outbound digital marketing strategy for small businesses - Cold outreach
Cold Outreach: Your Powerful Tool for Reaching New Customers In the past few seasons, we have been looking at how a small business can...
Jul 13, 20214 min read
How to generate leads through social media
Convert followers into customers
Mar 9, 20214 min read
Facebook boost post – is it worth it?
Do Facebook boost posts really work or are they a waste of money? Find out more!
Mar 2, 20213 min read
How to ace your Instagram promotions strategy
Instagram promotions are an affordable way to help spread the word about your business.
Feb 24, 20214 min read
Tools to simplify your social media posts
Which tools are the best to simplify your social media posting? Find out in this blog!
Feb 16, 20214 min read
Top tips to boost your business on Facebook
Facebook is a great place for small businesses to be. It is the largest social media platform and has an audience across ages.
Feb 2, 20214 min read
Social media posting plan for your business
A social media posting plan for a business is very important but often ignored.
Jan 26, 20215 min read
Deciding the best social media platforms for small businesses
Which social media platforms should your business have a presence on? And how do you make this decision?
Jan 19, 20214 min read
Social media marketing strategy for entrepreneurs
The first step of a social media marketing strategy for an entrepreneur is to really know why it is needed.
Jan 12, 20214 min read
Social media crowdsourcing organic growth hacks
Social media crowdsourced helps to boost your business profile with minimal effort. In this entire season, I have been covering organic...
Nov 3, 20203 min read
How to use a blog to increase organic traffic
Blogging does not have to be hard, all it needs is planning.
Oct 27, 20204 min read
Interview – The digital marketing journey of a communications and a soft skills consulting company
I interview the founders of The Confident Communicator. Sima and Deepma are passionate about providing communication skills to children.
Oct 13, 20202 min read
All you need to know about podcasting for business
A business podcast can improve brand awareness by 89%. Let me tell you how to start podcasting for business.
Oct 6, 20204 min read
How to use video for marketing
80% of marketers say that videos help them increase sales. So, let’s find out how to ace this strategy.
Sep 29, 20204 min read
6 tips to use social media for organic marketing
Businesses can use social media to generate leads and sales organically. I’m sharing 6 tips to strategize your business’s social media.
Sep 22, 20204 min read
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